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Category: Utilities

Water Sector Market Research Experience

20/01/2018Featured, Utilitiesmarket research, water industry, water sector market researchSam Riley

For thirty years, Turquoise has specialised in business critcal market research for the water industry. We have analysed every price review since the mid 90’s and have conducted continuous tracking and numerous ad-hoc projects for numerous water companies in the UK. We are very proud to have been awarded the OFWAT gold standard in recognition…

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Water Market Deregulation April 2017 – Advice for Water Companies

21/02/2017Insight, UtilitiesSam Riley

What is about to happen? The water market in England is changing! It will be opening to competition on 1st April 2017.  What does this mean? It simply means that small business customers will be able to get the lowest possible price for their water. It will be the first time that the customer can…

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utilities industry market research

Energy Customer Loyalty & Switching Behaviour

16/01/2017UtilitiesutilitiesSam Riley

SSE is a British electric utility company headquartered in Perth, Scotland. At a time when the energy market was deregulating there was the requirement to measure loyalty amongst SSE customers in order to ensure all was done to retain customers. Objective To identify customer / organisation needs in the developing deregulated energy market, to identify which…

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Continuous Customer Satisfaction Tracking

16/01/2017UtilitiestrackingSam Riley

Turquoise have been tracking customer satisfaction levels on behalf of South West Water since 1997. The survey was set up to establish and monitor customer perceptions over time as well as to highlight and monitor particular areas of customer satisfaction and dissatisfaction. Objective To measure all aspects of the service provided and measure levels of…

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Increasing The Usage Of Paperless Billing

13/01/2017UtilitiesSam Riley

Npower had around 1.1 million customers who had signed up to Paperless Billing. In order to grow this number the client was keen to explore potential barriers that exist to use this form of billing and therefore what messages will aid take up. The client was also keen to identify customer segments to target. Objective To improve usage…

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  • Water Sector Market Research Experience 20/01/2018
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