Industry expertise
Specialist market research for the UK water industry
Our research contributed to South West Water's PR19 business plan, one of only three awarded fast-track status by Ofwat. Ofwat said the plans set a new standard for the sector and highlighted the quality of customer engagement underpinning them.
Turquoise research sits inside the plans the water industry is judged on. Our customer research forms part of the business plan and water resources evidence submitted by companies including South West Water, Southern Water and South Staffs Water, and Scottish Water commissioned us to benchmark licensed providers using the R-MeX methodology. Wessex Water published our customer research on its outcome delivery incentive range as Appendix 22 of its PR19 business plan documents. Yorkshire Water’s PR24 business plan names Turquoise among the independent research partners that helped deliver its customer engagement programme, and Cambridge Water says it works closely with us on customer feedback. For nearly forty years, we’ve supported most major water suppliers with tailored market research that helps utilities and water technology companies make confident, strategic decisions.
From consumer behaviours to infrastructure investment priorities, our research expertise helps water sector organisations adapt to changing demands, improve service delivery and build resilient water systems for the future.
Our major water-sector programmes are co-led by Frank Paxton, Associate Director, who has spent more than a decade helping water companies build customer evidence for Ofwat price reviews, including PR19 and PR24.
